Revolutionizing Broadcast Integrity with Audio-Embedded Digital Identity

🎯 Executive Summary

SoundLinks DID offers NHK a groundbreaking solution to combat deepfakes, verify content authenticity, and maintain public trust in broadcasting. Our patented technology embeds unforgeable digital identities directly into audio streams, enabling real-time verification of official NHK content across all platforms.

🔍 The Challenge: Media Integrity in the AI Era

• Deepfake proliferation: AI-generated content threatens broadcast credibility
• Content authenticity: Viewers need instant verification of official NHK programming
• Cross-platform consistency: Maintaining trust across traditional TV, streaming, and social media
• Emergency broadcasting: Ensuring authenticity of critical public information

🛠️ SoundLinks Solution for NHK

Core Technology

• Inaudible watermarking: Embeds digital identity without affecting audio quality
• Real-time verification: Instant authentication during live broadcasts
• Offline capability: Verification works without internet connection
• Multi-platform support: Consistent across TV, web, mobile, and radio

Key Applications

• News broadcasts: Watermark all official news content for authenticity verification
• Live programming: Real-time embedding during live shows and events